We have never once regretted having Nick as our marketing consultant. He is just brilliant at thinking out of the box and making us do the same. We decided very early on that we just had to trust him because we are lawyers and not so good at selling things!
Nick is enthusiastic and extremely pro active which is infectious and makes us want to excel at attracting the clients we really want.
He is now an integral and indispensable part of our team.
Julie Glynn, Partner, Glynns Solicitors.
Does your law firm marketing excite you or scare you? Do you feel as if you are almost there, just one more tweek or change and your legal marketing will suddenly take off and produce excellent results, or does marketing your law firm always feel like walking through deep mud? Whichever position you are in, I am certain that I can take you to the next level and ensure that your legal marketing produces a steady and constant stream of new enquiries for you. It is time to move away from the peaks and troughs of new instructions provided by ineffective law firm marketing, and to start finding out how to do things the right way.
I established Samson Consulting to make my 21 years experience of legal marketing available to you. I am a solicitor (non-practising) so I understand that it can be incredibly difficult to balance fee earning work with the legal marketing. I know that if you are combining the role of marketing and fee earning, a marketing deadline versus a client deadline will always lead to the marketing one coming second. Yet you know by now that this prevents you from reaching the next level of your marketing, the successful level where results are consistently achieved and new clients are constantly beating a path to your door. Yet it doesn't have to be like this.
Let me share with you the proven methods when it comes to Marketing for Solicitors.
I realise that if this is the first time onto my website, you do not yet know me. I know I can help most solicitors improve their marketing, but to help you decide whether I am right for you, here are some comments from other solicitors.
"My main concerns before signing up for the newsletter were that all marketing companies are the same. They give financially impractical information and advice insensitive to the needs of Solicitors or in the alternative, they tell you only that which we already know - but charge a hefty fee for the pleasure.
Simply put, your newsletter is none of the above. It is obvious from reading your newsletter that the advice is sensible, practical and sensitive to the different market place of Solicitors marketing services. Sometimes, your newsletter is a simple kick up the rear to make us do what we know we should be doing, but don't because "we never have the time"."
"The three biggest benefits of your newsletter are:
"If you are considering signing up for the newsletter I would genuinely say to you that you would be mad if you dont sign up. The newsletter is free, its a no brainer."
"Solicitors are our own worst enemy, we work long hours often illogically, and dont make time for important things like sensible marketing - and then we bleat on about how we are getting squeezed and challenged by Tesco's etc."
"The future of the law is for innovators, get with the programme or be left behind - and being left behind is a slow painful demise in the legal world."
"People like you Nick, make us smell the coffee and get to work. "
Shak Inayat, Penn Legal
"Since we have involved Nick in marketing there has been a transformation in our practice. Whilst previously we had plodded along for 10 years picking up all sorts of work via word of mouth and local networking , thanks to Nick we now have focus and are attracting the sort of work and clients that we want on a daily basis. Nick is innovative and proactive. He doesn't believe in putting off until tomorrow anything that can be done today. He is results oriented and we can already, after a relatively short period of time, see results"
Jenny Batchelor, Batchelor Myddelton Solicitors.
I am fortunate enough to have been featured in the Law Society Gazette, Solicitors Journal, Private Client Adviser and many other publications, as well as having spoken at Law Society Events and many others.
Author: Nicholas Jervis