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Why? Why is a brand important? Why do you need one? What will it achieve?
Your brand tells the world about you. It says whether you are a modern forward thinking practice, or a more traditional practice. It says whether your main message is that you provide a caring service for your clients, or that you concentrate on getting the job done as quickly as possible to save your clients from any stress. But most of all, it must tell the truth. Much like having a website that screams "dynamic forward thinking firm" when you are a high street practice with traditional roots, if the brand and your service don't match up, it will lose you clients.
You may find this hard to believe, but before your clients even see you, the logo on your outside signage or on the letter confirming the appointment, tells your new clients what they can expect when they come to see you. It is that important. And if it does not match or just simply does not work, it will effect how the client feels in dealing with your firm.
Your legal logo is a powerful marketing tool
Every time your logo appears it communicates your service and differentiates your from your competitors legal services. Whether your logo only appears on your stationery, or in advertisements in the Yellow Pages or local rag, it builds client recognition and loyalty that in time will create a bottom line value all of its own. It becomes a brand. A brand is the visual identity of your legal practice. It speaks to your clients and tells them all about you. So spend some time on it, it is hugely important.
Quality
I put the best graphic designers to work on your logo, but only after taking a detailed marketing brief from you. After all, I hope you realise by now that if your logo does not match your service, it will not work. I make sure it works by completing my legal marketing brief with you to ensure it ties in to your legal practice. In fact, many of my clients tell me that the advice I give them while completing my legal marketing brief more than covers the costs of my logo design service.
Efficiency
With Samson Consulting, you will receive a prompt efficient service and a completely bespoke logo. Once I have obtained the brief, which I am happy to do in person, by email or internet, my designers get to work immediately to create your firm's logo.
Choice
What if you don't like our designs? Don't worry, I provide you with three designs, so you will like one of them. If not, I will get back to work and create another for you. My aim is to ensure that you are happy with your new brand. I have yet to fail and I do not intend to start with your firm.
Satisfaction Guarantee
How many other professional logo design firms are so confident in their work that they offer a satisfaction guarantee? I am so confident that you will be completely satisfied with your design, that if you are not, you will not have to pay for our designs.
An Example Of Our Design - Please Ask If You Would Like To See More
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