Why Google Ads Is Better Than The Yellow Pages For Solicitors

We have been making tea and coffee in the Jervis household for the last week or just as in days of yore; by boiling a saucepan on the stove.

I have used up several more minutes (maybe even an hour or two) of my life boiling water this way.Why Google Ads Is Better Than The Yellow Pages For Solicitors
It is not an efficient use of my time, but our kettle has gone back for assessment and repair or replacement to the manufacturer. It was out of warranty but they still wanted to fix it for us; that is good customer service.

I wouldn’t usually persevere but it’s a great kettle without any plastic whatsoever, so the tea does taste better. It’s an Ottoni Fabrica Italian Kettle if you would like to know…

Another blast from the past was receiving a postcard from some friends after a lovely weekend together recently.

Some things from the past are lovely (the postcard), some are not (the boiling water on the stove).

In days of Yore, most solicitors used to spend thousands every year on the Yellow Pages. They could never tell if it worked but were bullied into bigger and bigger ads each year by the sales team.

In the new world, much like the kettle, you can win clients faster and you can track a return on investment by using Google Ads.

If you are already running Google Ads, I am pretty confident I can turn your slow boiling pan of water into a fast boiling kettle.

If you would like generate more clients from your Google Ads spend and to discover how to ask me to carry out a live review of your PPC Campaign, download my whitepaper:

Google Ads Whitepaper For Solicitors. Click here to receive your copy:>>

Tim Bishop

As the owner of a small to medium-sized law firm, I have found that Samson Consulting’s Marketing4Solicitors monthly newsletter has proved absolutely invaluable throughout the last three years or so. Of all the marketing advice I’ve had over the years, this has proved by far the best value – bringing us tens of thousand of pounds of extra work every year.

One of the best tricks Nick Jervis [who owns Samson Consulting] uses, is not only to identify the kind of marketing actions a small or medium-sized business can take themselves, but he also explains why it works and most importantly then takes you through, step-by-step exactly what you need to do. As someone who is passionate about growing my business, I really look forward to receiving Nick’s excellent newsletter every month.

It’s worth pointing out that initially I was sceptical about his promises – so many marketing businesses promise the earth. But within a couple of months I was absolutely convinced he was right and I have been hooked ever since.

I recommend Nick Jervis and Samson Consulting without any hesitation whatsoever.

Carl Atkinson

I have enjoyed working with Nick over the past couple of years and his advice has helped me manage and improve the marketing of my business.

Nick has provided many helpful and practical suggestions to improve my marketing strategy and I am happy to recommend his services.

Tim Weir

Having implemented a raft of improvements to our website and marketing campaigns suggested in Nick’s excellent books, I decided to contact the man himself for a one-to-one discussion.

The thirty minutes spent with Nick on that video call provided me with more business improvement tools than I could’ve hoped for. Nick even took the time to give me some insights on client conversion particular to our area of practice.

Online reviews are often brimming with trite phrases and hyperbole, but I cannot find any other way of saying that my only regret is that I didn’t contact Samson Consulting sooner.

Mark Shepherd

I have worked with Nick for many years. He is an excellent consultant and helps law firms and businesses attract the clients they are looking for. Highly recommend.

Claire Johnson

Nick is a fountain of knowledge, tried and tested personally. He has that rare gift of not making you feel daft for asking any question. After our consultation I felt far less like a rabbit in the headlights and far more empowered to climb the marketing mountain successfully.