Golden Rules Of Marketing4Solicitors

The Golden Rules Of Marketing4Solicitors Webinar – Watch It Now!

Find Out In Just One Hour All Of The Golden Rules That You MUST Have In Place BEFORE Your Marketing Efforts Can Succeed!

Within one hour you can be in charge of all of the information that you need to finally make marketing your law firm successful. It is time to stop delving in the dark when it comes to marketing, and time to start successfully winning the marketing game and bringing new clients into your practice every month on tap.

The Golden Rules Of Marketing4Solicitors Legal Webinar

In my 20 plus years of working in the legal profession and marketing law firms I have seen a huge number of changes. I have also seen many things staying exactly the same. I have seen huge numbers of solicitors doing the same marketing activities year after year. The thing that surprised me, even amazed me, was that they kept getting results. Year after year they would do the same thing, often just one marketing activity predominantly, yet they kept on getting enough results to stay in business and to remain profitable.

I have always submersed myself in marketing books and different industries outside of the legal profession so that I could always find new and exciting marketing activities to bring in new clients for the law firms that I have worked with. Yet these other firms would do one activity, or rely on one major referrer of work, or simply wait for the work to walk through the door and still survive. Amazingly to me this seemed to work (because the firms remained in business), but that is no longer the case. The rules have changed:

Doing the same thing as you have always done is now certain to achieve only one thing: diminishing returns.

YOU CANT WAIT FOR THE NEW COMPETITION TO SETTLE IN!

Having worked in the legal profession for over 20 years, I have often been amazed how late some solicitors leave it to take action when faced with new laws, rules, or now more competition.

Please, please, do not wait until all of your new competitors have settled in and start to market their businesses more aggressively. Start making changes right now. It takes months or even years to put in place the foundations that you need to protect your practice and to keep it profitable for many years to come; yet at the same time it does not have to be difficult.

Since 2003 when I set up Samson Consulting to win new clients for solicitors and to increase the profits of their practices, I have noticed that there are many, many obstacles that stop solicitors from successfully growing their businesses. I have spent hours upon hours analysing the solicitors that I have worked with and documented the changes that are required that make the difference. I have put all of this information into the Golden Rules Webinar which you can watch now and start making changes to improve the marketing of your practice today.

Bonus Items You Will Receive In Addition To The Webinar

When you order the webinar for just £99 plus VAT, you will not only receive the webinar, but also the following:

  • A recording of the Golden Rules Of Marketing4Solicitors webinar to watch at your leisure; PLUS +++
  • A webinar manual/guide book for use during the webinar; PLUS +++
  • Full notes of the webinar; PLUS +++
  • A vital marketing resources toolkit (tools you should be using right now to make the marketing of your law firm run on auto pilot – these alone more than cover the cost of the webinar); PLUS+++
  • My Law Firm Marketing Ideas Checklist (to provide some inspiration if you are not sure where to start).

Reserve your copy of the webinar and all of these resources now by entering your details below – Limited to 100 spaces only

Nick Jervis’s Golden Rules of Marketing4Solicitors is interesting, entertaining and motivational. It has spurred me to action, and I’m excited about putting it into practice.

Andrew Park – APP Wine Law

The legal marketing webinar definitely provided me with ideas to win new clients, most definitely, mainly by stepping outside the box. A very useful piece of practical advice was to move a different room or desk, so replacing your lawyer hat for your marketing hat.

My biggest aha moment from the webinar was probably the insight into the website marketing – I now have some proactive ideas for my own website. In a nutshell the Golden Rules Of Marketing4Solicitors Webinar taught me to think like a businessman rather than a lawyer. The webinar absolutely provided value for money.

Peter Beckerley, Rausa Mumford LLP.

I found the Golden Rules were to some extent a reminder of things I have heard from other sources before but there are loads of ideas that were new to me and all the points are presented in a practical and motivating way. It is easy to think that all is doom and gloom for solicitors at the moment but your presentation left me feeling empowered and encouraged that the situation can be improved – in many cases, by taking quite easy and limited action.

In that respect, the parts about perfection killing momentum and not being afraid to “fail fast” were probably the most enlightening for me. All too often, I have been paralysed by the fear of failure in the past.

I have also begun to ‘follow up’, if not ad infinitum, at least more – and already seen us getting in business we would probably have missed out on otherwise as a result.

I would certainly recommend your “Golden Rules” webinar to solicitors or other legal professionals as it provides excellent value for money at £99.

Peter Brash, Solicitor, Grigor Young.

Following your advice, I have already bought and read Atul Gawande’s “The Checklist Manifesto”, through which the use of the humble checklist can been seen to have produced startling performance benefits across a range of industries from aviation to healthcare – so I agree (as you say) that it should have useful application in relation to the law in general and personal injury claims in particular. The Checklist Manifesto is a fascinating book.

At last this is marketing I can understand, something I can even develop. Up until now marketing has been an expensive experience where someone analyses what a business does and then gives some aspirational ideas about brand or quality. Nick Jervis’ wholly refreshing approach tells you what to do to attract clients rather than what it is your business should do. His golden rules are steps you can and should take if you want to take control of bringing in new clients rather than sit and hope they come to the door. Tips like using your old client base to generate business and explaining effective internet marketing are explained in a way lawyers can understand. Before you know it you are thinking of ideas of your own and Nick’s approach gives you the confidence to try them.

Geoff Clarke QC, Compass Chambers

The Golden Rules Of Marketing4Solicitors Legal Webinar

In my 20 plus years of working in the legal profession and marketing law firms I have seen a huge number of changes. I have also seen many things staying exactly the same. I have seen huge numbers of solicitors doing the same marketing activities year after year. The thing that surprised me, even amazed me, was that they kept getting results. Year after year they would do the same thing, often just one marketing activity predominantly, yet they kept on getting enough results to stay in business and to remain profitable.

I have always submersed myself in marketing books and different industries outside of the legal profession so that I could always find new and exciting marketing activities to bring in new clients for the law firms that I have worked with. Yet these other firms would do one activity, or rely on one major referrer of work, or simply wait for the work to walk through the door and still survive. Amazingly to me this seemed to work (because the firms remained in business), but that is no longer the case. The rules have changed:

Doing the same thing as you have always done is now certain to achieve only one thing: diminishing returns.

Reserve your copy of the webinar now by entering your details below:

Case Study

From biggest fee earner to no fee earning whilst doubling turnover

I’d been looking for somebody to help me with marketing for a while, and I came across Nick on Google.

That was three years ago, and in that time it’s fair to say that he’s had a massive impact on my business, and my life as a result.

In the early days, my goal was simple and specific: increase the turnover of the business so that I could take more money out of the business.

I had an amount in mind, and I expected it to take years to get there, but when I achieved it in just six months, it began to dawn on me that this guy really knew what he was talking about.

As a result of that early success, and with Nick’s help, I realised that my expectations were too low, and what I could actually achieve, with the right thinking and guidance, was far beyond what I’d ever imagined.

What Nick saw – and what he made me see – was that my business had fantastic potential, but to realise that potential, things needed to change.

Even before Nick got involved, we were getting a decent volume of leads, but it was what was happening to the leads that was the problem.

We weren’t tracking them, there was no process in place and to top it all off, we didn’t have a clear pricing structure, which meant that we were nowhere near as profitable as we could be.

And that’s where Nick came into his own. He built us a bespoke lead generation and sales process, and the results were staggering.

We pretty much doubled our turnover, allowing me to build a four-person sales and marketing team that gets us more leads and more sales.

Of course, Nick’s Google Adwords expertise has been a key part of our growth, and today it’s a hugely profitable marketing pillar for us.

But regardless of the medias or mechanisms we’ve used to grow over the last three years, it’s been Nick’s rock solid marketing plan that underpins it all.

He’s stopped me trying this and that, and got me to focus on the things that’ll have the biggest impact on the business.

And I think there’s a lot more to come – we still haven’t implemented everything that Nick has given us to do, and when we do, I reckon we’ve got around another £250,000 of revenue per year to add to our figures.

And it’s not just the business that’s seen a transformation – it’s been a personal transformation too.

When Nick first got involved, I was the biggest fee earner, and consequently I was reluctant to stop getting involved in cases.

Nick eventually made me see that if I was serious about growing this business, that needed to change and as time has gone on I’ve taken on less and less work – now I don’t do any of it.

And I only wish I’d done it earlier, because the result has been me having more time to build the business, and spending time with the people that are important to me.

Not only that, but the business is stronger, because it’s much less dependent on me.

Nick was right about that one, as he has been about pretty much everything else – it pains me to say it, but it’s true!