Solicitors New To Google Adwords

If you are considering using Google Adwords, why should you?

Surely no one clicks on those advertisements, anyway, do they?

They do what you do and go past the first four advertisements and then click on the free results, don’t they?

I will bet you $16 billion that they don’t! Well, if I had it I would, but guess who does have that? Google Adwords. It is still the main way that Google makes its’ money and there is a very good reason for this: Google Adwords works.

It is the perfect form of marketing.

Whereas newspaper or television advertisements, or the dreaded social media, have to work hard to gain your attention, Adwords presents your message in front of someone who is actively seeking your services.

Someone needs a solicitor; they head to Google, type in their search term, for example “Conveyancing Solicitor Reading” and your advertisement pops up in front of them.

If they like what you say on your website, they get in touch with you and you do the rest.

You now have a new client.

Only people actively seeking your services will see your advertisement. You only pay if someone sees your advertisement and then actually clicks on it and is taken to your website. It is for this reason that it is the perfect form of marketing because you only pay for results.

Discover more

Hopefully you can see why Google Adwords works so well for solicitors, but to see it in action and to understand it better, please click the button below to download my free guide:

Click Here to Download The Complete Guide To PPC For Law Firms:>>

Tim Bishop

As the owner of a small to medium-sized law firm, I have found that Samson Consulting’s Marketing4Solicitors monthly newsletter has proved absolutely invaluable throughout the last three years or so. Of all the marketing advice I’ve had over the years, this has proved by far the best value – bringing us tens of thousand of pounds of extra work every year.

One of the best tricks Nick Jervis [who owns Samson Consulting] uses, is not only to identify the kind of marketing actions a small or medium-sized business can take themselves, but he also explains why it works and most importantly then takes you through, step-by-step exactly what you need to do. As someone who is passionate about growing my business, I really look forward to receiving Nick’s excellent newsletter every month.

It’s worth pointing out that initially I was sceptical about his promises – so many marketing businesses promise the earth. But within a couple of months I was absolutely convinced he was right and I have been hooked ever since.

I recommend Nick Jervis and Samson Consulting without any hesitation whatsoever.

Chris Carter

Nick has for a long time now been the go to Legal Marketing Expert offering game changing advice in a no-nonsense way.

As well as knowing what works, he will also make sure you don’t waste valuable time on initiatives that aren’t destined to chime.

Approachable, friendly and fun to deal with he will always make sure you are travelling in the right direction and on the road to success.

Can’t recommend enough!

Michael Birch

Less than a year ago I asked Nick to help me grow our practice by making the telephone ring.

He’s certainly done that and much more.

The improvements are incredible and Nick has guided me through the many challenges of scaling up, not least the need for a client focused approach.

This has allowed me to start the next phase; organising the practice to ensure a better lifestyle balance for all of us, whilst we continue to grow.

Mark Shepherd

I have worked with Nick for many years. He is an excellent consultant and helps law firms and businesses attract the clients they are looking for. Highly recommend.

Tim Weir

Having implemented a raft of improvements to our website and marketing campaigns suggested in Nick’s excellent books, I decided to contact the man himself for a one-to-one discussion.

The thirty minutes spent with Nick on that video call provided me with more business improvement tools than I could’ve hoped for. Nick even took the time to give me some insights on client conversion particular to our area of practice.

Online reviews are often brimming with trite phrases and hyperbole, but I cannot find any other way of saying that my only regret is that I didn’t contact Samson Consulting sooner.