Top 7 Most Read Law Firm Marketing Articles Of 2011!
I thought you might need a little motivation and inspiration to fire you up now that we are properly back into the New Year, so how about a look at the top most read blogs and articles of 2011. These articles inspired solicitors in 2011 to make the changes necessary and to take the marketing … Read more
Case Study One Partner Law Firm Changes Direction
We’ve been working with Nick about 10 years and throughout this time I have always valued his expertise.
When we first made contact with Nick we had been recommended to get in touch with him by another solicitor to “give us a hand with marketing”.
At that time we were focusing on personal injury work, but we had already decided to enter the medical negligence market.
Obviously breaking into a new market takes time and we still needed the income that came from the personal injury work to finance this going forward.
Nick put together a high conversion website which meant we had all the personal injury work that we needed allowing us to build the medical negligence side of things up gradually.
Now we specialise exclusively in medical negligence. Nick has been part of that growth in terms of strategy and the use of Google Adwords to generate good quality leads.
As part of that, he helped us with the entire website build, making it very marketing focused and it has worked extremely well.
As a result our firm has gone from strength to strength, more than doubling fee earing staff and turnover.