Legal Marketing Blog / Law Firm Marketing Blog

Law Firm Marketing Blog

  • Running Law Firm Webinars For Your Clients/Prospects
    Hot Spot (What is a hot spot not? Duff marketing) The Hot Spot is the place to showcase some good or innovative marketing, to help you to ...
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  • Pareto’s Law And Law Firm Marketing
    The Most Important Question Ever? I have one client at the moment who is just making me smile and smile every single time I speak with ...
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  • How To Guarantee Law Firm Growth
    Pick Of The Pops The 5 Mistakes & Myths That Stop Solicitors From Growing Their Practice Pick of the Pops is a simple list to help you ...
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  • Growing Law Firm Guide
    So, you want to grow your law firm and you want to grow fast. How do you do it? In this ‘Growing Law Firm Guide’ ...
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  • What Stops You From Creating Your Dream Law Firm
    If your firm is not exactly where you want it to be right now, I have a question for you, what is stopping you from ...
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  • Law Firm Marketing Arteries
    What are the essential law firm marketing arteries that every solicitor or lawyer should be using to grow their law firm? Most law firms only need ...
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  • The Golden Rules Of Law Firm Marketing
    Looking to attract more of your ideal clients and grow your law firm the easy way? The Golden Rules Of Law Firm Marketing show you ...
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  • Best Law Firm Website Design Companies
    What do you need to look for when trying to find the ‘Best law firm website design companies’? What are the essential skills they must ...
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  • GMB Legal Services
    One Of The Best Ways For Solicitors To Grow Their Law Firm Is To Make Full Use Of Google My Business (GMB). In this GMB ...
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  • Marketing For Solicitors – Knowing Your Marketing DNA
    When it comes to Marketing4Solicitors, you must understand your Marketing DNA before spending any of your precious budget. It is important to fully know your ...
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  • How To Land Your Dream Legal Job – Solicitor/Legal Executive/Paralegal
    How To Land Your Dream Job As A Solicitor, Legal Executive, Paralegal Or Legal Adviser… Until 2003 I was a solicitor in full time practice. I ...
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  • Blogging For Lawyers
    Blogging For Lawyers / Solicitors – Is It Worth It? Someone suggests that you write a blog to grow your law firm, so you start ...
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  • Law Firms SEO: Guide To SEO For Law Firms
    If you want to know more about law firms SEO, see how I took this legal services website from 800 visits per month to 8000 ...
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  • Marketing Plan For Business To Business Solicitors
    My marketing plan for business to business solicitors, in its simplest format, to attract their ideal clients consistently, is this: Write articles on your website that ...
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  • THE Marketing Strategy For Consultant Solicitors
    My marketing strategy for consultant solicitors is this: Have your own website promoting your services, eg Brenda Kelly, part of ABC Solicitors. Add content to this website ...
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  • Fixing The Legal Recruitment Problem For Law Firms
    Solicitors are struggling with legal recruitment at the moment. So, how do you go about fixing the legal recruitment problem for law firms? I have been ...
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  • Should My Law Firm Leave Quality Solicitors?
    If your firm is a member of Quality Solicitors, you may well ask this question from time to time, “Should my law firm leave Quality ...
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  • How To Improve Client Conversion For Law Firms (Client Intake)
    Looking to improve client intake for your law firm? How do you increase client conversions? How do you turn more of your prospects into new ...
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  • Google Adwords (Ads) For Law Firms – Why Is It So Successful?
    When it comes to marketing for law firms to attract new clients, not all marketing tactics are created equal. Some are simply more effective (and ...
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  • Freelance Solicitor UK – Becoming One, Winning Clients.
    Are you thinking of becoming a freelance solicitor UK? If you do become a freelance solicitor, how do you set about winning clients so that ...
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  • Should My Law Firm Join Review Solicitors?
    If you own a law firm, at some point you will consider the question, “Should my law firm join review solicitors?” As a former solicitor, ...
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  • Lead Generation For Law Firms UK
    What Are The Most Effective Methods Of Lead Generation For Law Firms UK? Which Marketing Tactics Should Solicitors Use To Attract New Clients Consistently? When it ...
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  • Why Live Chat Is Vital On Solicitors Websites
    My sole purpose in working with solicitors is to make their life easier when it comes to attracting new clients. This is why Live Chat ...
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  • Improve Your Law Firm Website Page Loading Speed Instantly
    In this article, I show you how to improve your law firm website page loading speed in around 10 minutes! Website page loading speed is absolutely ...
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  • Best Forms Of Marketing For Law Firms | Best Marketing Solicitors
    Which are the best forms of marketing for law firms? Which marketing methods work best for legal businesses and how do you use them to ...
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  • Email Marketing For Solicitors | Email Marketing Law Firms
    Everything You Need To Know About Email Marketing For Solicitors Email marketing is one of the most effective forms of marketing for solicitors, and is one ...
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  • Marketing Conveyancing Services | How To Get Conveyancing Clients
    Free Marketing Conveyancing Services Guide – Including how to sell conveyancing services for whatever price you choose. The conveyancing market hasn’t changed much in recent years ...
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  • Family Law Marketing – How To Get Family Law Clients
    Which are the best family law marketing tactics? How do you get family law clients consistently and convert them into family law instructions for a ...
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  • Personal Injury Leads & Personal Injury Referrals
    Need More Personal Injury Leads Or Claims Company Referrals? If you would like my free personal injury marketing guide, I am happy to provide it to ...
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  • Probate Marketing | Probate Marketing Letters | How To Get Probate Clients
    Probate Marketing Explained – How To Get Probate Clients Whilst some solicitors are struggling to market probate services to generate new clients, others have as many ...
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  • How Do Law Firms Get Clients? Free Law Firm Marketing Guide
    Discover the most cost effective, proven methods for law firms to attract new clients. How do law firms get clients? I know it can be a ...
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  • Legal Website Design Costs UK | Law Firm Website Design How Much?
    Costs of Legal Website Design For UK Solicitors What are the average or standard costs of a legal website design for a firm of solicitors in ...
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  • Understanding Google Analytics For A Law Firm
    If you now know your number (you do, don’t you), then you will now know how many people are finding your website every month. Let’s have ...
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  • Using Attraction Based Marketing To Attract More Clients
    “Does my bum look big in this?” From a very early age I was taught by my mother and other women in my family life that ...
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  • Why Google Ads Is Better Than The Yellow Pages For Solicitors
    We have been making tea and coffee in the Jervis household for the last week or just as in days of yore; by boiling a ...
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  • The Key Principle When Marketing A Law Firm Or Solicitors Practice
    I was watching a Mark Wahlberg film the other day with my family when there was an act of violence that lead to someone’s head ...
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  • How To Land Your Dream Legal Job As A Solicitor, Legal Executive, Paralegal UK.
    Are You Looking For A New Dream Legal Job? Are You A Solicitor, Legal Executive (Or Trainee), Paralegal Or Seeking Your First Position In The ...
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  • Should You Set Up Your Own Law Firm Or Become A Consultant Solicitor?
    If you have decided that working for someone else is not for you and it is now time to go it alone, the pressing question ...
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  • Compare Consultant Solicitor Jobs UK | Find Consultant Solicitor Jobs
    Thinking of becoming a consultancy solicitor? Would you like to know the range of consultancy positions available, including one paying a remarkable 90% to the ...
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  • Why Live Chat Works So Well For Law Firms
    There has been no “eat out to help out” scheme for the legal profession, so as we are officially now in recession (what a surprise ...
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  • Law Firm Marketing Optimisation For New Clients
    Matthew Pinsent, 4 time Olympic Gold Medal winner, was in the final of Celebrity Masterchef when he was asked how he was coping with the ...
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  • Why Law Firm Receptionists Can Ruin Your Marketing Efforts
    I don’t hate a lot. I always remember telling my children not to use that word – it is too strong. My other mind blowing advice as ...
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  • Cross Selling Legal Services: Two ways for solicitors to cross sell legal services
    I had my haircut for the first time since lockdown last week. I had it cut twice during lockdown, once when I let my 18 year ...
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  • Why Solicitors Must Track Their Key Performance Indicators.
    After ‘outing’ my daughter last week for failing to press her air conditioning button in her car for four years, it’s my turn to admit ...
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  • Google Ads For Solicitors = Pushing The New Clients On Button
    I was in the car with my lovely 21 year old daughter the other day. It’s her first car and she has had it for ...
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  • Get New Clients For Solicitors By Pressing The Google Ads Button
    I was in the car with my lovely 21 year old daughter the other day. It’s her first car and she has had it for ...
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  • How To Tell If Your Law Firm Business Model Is Broken
    I have had quite a few chats with solicitors over the years during which I discover that their business model is broken. They don’t use these ...
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  • Solicitors Marketing Badge Of Honour, COLP & COFA
    I recently completed a Zoom meeting for solicitors (over 200) who are clients and contacts of a very smart chap I know who takes care ...
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  • Failure To A Terrorist, And A Law Firm Owner, Is Just A Rehearsal For Success
    How do you feel about conspiracy theories? I was talking with a solicitor recently about this dreadful pandemic. We were musing over whether it created intentionally ...
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  • Why Solicitors Should Not Be Like Their Law Firm Competitors
    Have you seen your competitor’s activity recently? Have you seen all of their new articles added to their website? Have you seen them regularly posting and commenting ...
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Keep up to date with the latest legal marketing tips from a leading UK Legal Marketing Blog and let me show you how to attract clients easily and consistently to your law firm.

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Why Write A Law Firm Marketing Blog?

When a solicitor is looking for a legal marketing consultant to help them grow their law firm, how do they know who is the best one for their needs?

With so many so called ‘legal marketing specialists’ starting up every month, how do they know who actually knows what it takes to grow a law firm?

Well, one thing you can do is to find their legal marketing blog, have a good look around, see if there are more than a handful of blogs, covering a broad range of law firm marketing topics, not just the one marketing tactic that they know something about, and have a good read.

You might also want to see if they have written an Amazon Best Selling Book, with over 70 reviews, which might also suggest that they take their role seriously.

I certainly do.

I work in partnership with my law firm owner clients to help them grow their law firms.

Many of my clients work with me for years, not weeks or months, solely because I continue to help them navigate the growth of their law firm, helping them not only with their marketing, but also recruitment, staff retention, operations and processes; whatever is required to make their lives easier and their law firm growth to happen more expediently.

I hope that you find this legal marketing blog to be helpful.

I hope that it gives you the confidence to discover more about how I can help you to grow your law firm.

If so, please enter your details below to download my suggested starting point.

FREE BOOK: How To Get New Clients For A Law Firm. Click to Download Now!
 

Case Study

From biggest fee earner to no fee earning whilst doubling turnover

I’d been looking for somebody to help me with marketing for a while, and I came across Nick on Google.

That was three years ago, and in that time it’s fair to say that he’s had a massive impact on my business, and my life as a result.

In the early days, my goal was simple and specific: increase the turnover of the business so that I could take more money out of the business.

I had an amount in mind, and I expected it to take years to get there, but when I achieved it in just six months, it began to dawn on me that this guy really knew what he was talking about.

As a result of that early success, and with Nick’s help, I realised that my expectations were too low, and what I could actually achieve, with the right thinking and guidance, was far beyond what I’d ever imagined.

What Nick saw – and what he made me see – was that my business had fantastic potential, but to realise that potential, things needed to change.

Even before Nick got involved, we were getting a decent volume of leads, but it was what was happening to the leads that was the problem.

We weren’t tracking them, there was no process in place and to top it all off, we didn’t have a clear pricing structure, which meant that we were nowhere near as profitable as we could be.

And that’s where Nick came into his own. He built us a bespoke lead generation and sales process, and the results were staggering.

We pretty much doubled our turnover, allowing me to build a four-person sales and marketing team that gets us more leads and more sales.

Of course, Nick’s Google Adwords expertise has been a key part of our growth, and today it’s a hugely profitable marketing pillar for us.

But regardless of the medias or mechanisms we’ve used to grow over the last three years, it’s been Nick’s rock solid marketing plan that underpins it all.

He’s stopped me trying this and that, and got me to focus on the things that’ll have the biggest impact on the business.

And I think there’s a lot more to come – we still haven’t implemented everything that Nick has given us to do, and when we do, I reckon we’ve got around another £250,000 of revenue per year to add to our figures.

And it’s not just the business that’s seen a transformation – it’s been a personal transformation too.

When Nick first got involved, I was the biggest fee earner, and consequently I was reluctant to stop getting involved in cases.

Nick eventually made me see that if I was serious about growing this business, that needed to change and as time has gone on I’ve taken on less and less work – now I don’t do any of it.

And I only wish I’d done it earlier, because the result has been me having more time to build the business, and spending time with the people that are important to me.

Not only that, but the business is stronger, because it’s much less dependent on me.

Nick was right about that one, as he has been about pretty much everything else – it pains me to say it, but it’s true!