The Complete Guide To Social Media Marketing For Solicitors

The Complete Guide To Social Media Marketing For SolicitorsShould you or shouldn’t you use Social Media Marketing to promote your legal services? If you should, which platforms of social media marketing work best for solicitors? Should you invest in paid social media marketing or just use the free options? The Complete Guide To Social Media Marketing For Solicitors will explain all for you.

It is difficult to know what to do, isn’t it? With some people shouting that facebook advertising is the key, others telling you it is all about LinkedIn and then the twitter fans telling you that that is where you should be spending your time, it is difficult to know whose advice to follow, isn’t it?

Let me start by saying that I have nothing to sell you when it comes to social media marketing. I do not want you to invest in my amazing social media marketing course. I simply look at social media marketing from a ‘does it work and will it give solicitors a return on investment’ angle.

I have one rule when it comes to marketing legal services:

Whatever method of marketing that you use, it has to generate new clients and it must be easy to measure its’ performance.

So, to discover my objective views on Social Media Marketing For Solicitors, simply click the button below:

Social Media Marketing For Solicitors – Click Here: >>

Marketing for solicitors

What are the best forms of marketing for solicitors?

How can solicitors set up marketing just the once but then have new clients delivered to them time and time again?

I have been carrying out marketing for solicitors both from inside of a law firm when I was a practising solicitor, and now since 2003 running my law firm marketing consultancy for solicitors. Let me help you to show you what works and what does not.

The best forms of marketing for solicitors

Not all forms of marketing are created equal. Some marketing methods are far more successful for solicitors than others. Nothing frustrates me more than a solicitor who comes to me having just spent a small fortune on facebook advertising that would never produce new clients for them. Alternatively, they come to me having spent thousands of pounds on a legal website that will never turn a visitor into a client.

Nick Jervis, Marketing For Solicitors
Nick Jervis, Solicitor (non-practising)

Some methods of marketing will be far more successful for a law firm than others.

Here are some of the best methods.

  • The right Legal Website Design. When I say ‘right’, this part is so very important. It must be designed in such a way that it is easy for your clients to navigate, but also it must have enough of the right content and the essential ‘trust building elements’ required to make it bring new clients to you.
  • A consistent email marketing newsletter. If you read that and think ‘too much like hard work, Nick’,
    please believe me; it isn’t. When you follow my email marketing template for success, it is a relatively straightforward process. I can even do it for you, but that part is optional. I can show you exactly what to do and how to do it.
  • A proper, grown up, sensible referral system to generate more referrals from clients and your referral partners.
  • PPC for law firms. Once you have a good legal website, send more people to it who are actively seeking your services right now. This is Google Ads and ALL of my most successful clients use it. They do say that ‘success leaves clues’, so should you be using it too?

FREE BOOK: How To Get New Clients For A Law Firm. Click to Download Now!

Michael Birch

Less than a year ago I asked Nick to help me grow our practice by making the telephone ring.

He’s certainly done that and much more.

The improvements are incredible and Nick has guided me through the many challenges of scaling up, not least the need for a client focused approach.

This has allowed me to start the next phase; organising the practice to ensure a better lifestyle balance for all of us, whilst we continue to grow.

Emerson Scotland

Brilliant, insightful and a great discussion. Nick certainly knows his stuff and makes you feel at ease.

Tim Bishop

As the owner of a small to medium-sized law firm, I have found that Samson Consulting’s Marketing4Solicitors service has proved absolutely invaluable throughout the last three years or so. Of all the marketing advice I’ve had over the years, this has proved by far the best value – bringing us tens of thousand of pounds of extra work every year.

One of the best tricks Nick Jervis [who owns Samson Consulting] uses, is not only to identify the kind of marketing actions a small or medium-sized business can take themselves, but he also explains why it works and most importantly then takes you through, step-by-step exactly what you need to do. As someone who is passionate about growing my business, I really look forward to receiving Nick’s excellent newsletter every month.

It’s worth pointing out that initially I was sceptical about his promises – so many marketing businesses promise the earth. But within a couple of months I was absolutely convinced he was right and I have been hooked ever since.

I recommend Nick Jervis and Samson Consulting without any hesitation whatsoever.

Chris Rennie

Nick takes a no-nonsense approach, cuts the fluff and gets straight to the point – which is an approach that you see very little nowadays in the world of marketing where you have many gurus with complex approach that most probably never work. I look forward to working with Nick.

Carl Atkinson

I have enjoyed working with Nick over the past couple of years and his advice has helped me manage and improve the marketing of my business.

Nick has provided many helpful and practical suggestions to improve my marketing strategy and I am happy to recommend his services.

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