What my son’s 16th birthday can teach you about how to grow your law firm turnover with a 90 day business plan.
My son Samuel is 16 today – how on earth did that happen? It seems like only yesterday that I was driving him home from hospital in Bristol, now he is a growing young man already taller than his dad.
Of course, I know how it happened really. We fed him, watered him, exercised him and hopefully taught him a few things along the way, so that day by day he has grown into what I believe is a fine young man.
If at the beginning of his life I had asked myself “how on earth do I get him from 0 to 16”, I might have panicked. But we don’t do that with life, which is why I am surprised so many solicitors do it with their law firm.
“Nick, how on earth do I get my firm from £250,000 to £2,500,000? It is such a giant leap. I can’t see how it can be done. It is too much. I might as well give up now.”
Don’t do that. Take it day by day.
Let’s start by setting a target to double your law firm turnover first, from £250,000 to £500,000. That is just twice what is coming in now. Let’s plan it all out. Let’s create a daily plan showing you how to feed, water and exercise your law firm to get it to the next stage, then when we have done that, let’s work on the next £250,000, then the next.
Before you know it, you will reach your later target, but let’s start with your £250,000 target right now. Let’s take action every day to make it happen. Then it will come.
I realise that sometimes it can seem hard to work out what you need to do, in what order, to get you from where you are now to your next target. However, it really doesn’t have to be.
I can give you a plan today to show you how to do this. I have broken the plan down into a 90 day chunk of time, splitting the days between tasks, and giving you the order of priority in which to complete each task to provide you with the best results possible for the least amount of spend.
I am posting out this plan to all Marketing4Solicitors members today. There are five spare issues, so if you would like a copy, be one of the first five to join and it is all yours (along with a whole wealth of online resources for you to make your law firm growth even easier still).
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