Law Firm Marketing – Henry Ford was a very clever man

Henry Ford gave us some very good business quotes. 

This is my second favourite one:

“A man who stops advertising to save money is like a man who stops a clock to save time.” 

I run a lot of Google Ads (formerly Ads campaigns) for solicitors. My clients are very clever people and they know that they only keep going with Google Ads if it is making them money. They look for a return on investment and get it.

Occasionally a solicitor asks me to run a Google Ads campaign for them and during the interview process they say this:

“If Google Ads works for me and delivers clients, how quickly can I stop doing it to save some money.” 

I refer them to the above statement and decline to act for them. Law Firm Marketing - Henry Ford was a very clever man

Wise man that Henry Ford.

With Christmas approaching, if you want to do marketing that delivers clients to you in 2019 for a positive return on investment, now is the time to buy AND READ my book, so that you can start 2019 at a canter!

Have a lovely break: I am sure that you have earned it.

 

 

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Michael Birch

Less than a year ago I asked Nick to help me grow our practice by making the telephone ring.

He’s certainly done that and much more.

The improvements are incredible and Nick has guided me through the many challenges of scaling up, not least the need for a client focused approach.

This has allowed me to start the next phase; organising the practice to ensure a better lifestyle balance for all of us, whilst we continue to grow.

Claire Johnson

Nick is a fountain of knowledge, tried and tested personally. He has that rare gift of not making you feel daft for asking any question. After our consultation I felt far less like a rabbit in the headlights and far more empowered to climb the marketing mountain successfully.

Chris Rennie

Nick takes a no-nonsense approach, cuts the fluff and gets straight to the point – which is an approach that you see very little nowadays in the world of marketing where you have many gurus with complex approach that most probably never work. I look forward to working with Nick.

Iain MacDonald

Excellent consultation very practical and straight forward planning, positively and optimistically reimagining a small law firms prospects.

Emerson Scotland

Brilliant, insightful and a great discussion. Nick certainly knows his stuff and makes you feel at ease.