PPC For Law Firms

Have you noticed this? Some are just bigger than others. (titter ye not as Frankie Howerd might say). Why is this? Why aren’t they all the same size? It’s simply not fair is it? As my first boss in my first ever law firm always used to say: “Life isn’t fair Jervis so just stop … Read more

I have reviewed some really poorly put together Ads campaigns recently for solicitors. These were all ‘managed’ by agencies but none of them were producing any results – i.e. new clients. Please remember, if your Ads campaign is not producing clients, it is broken. It should produce a 3:1 return short term, but longer term … Read more

I mentioned in my last blog post two weeks ago that if you are using Google Ads to market your law firm and doing it properly, the only question you should ever be asking is “How can I spend more money with Google?” I said I would expand on this point – so here I … Read more

Google Ads Marketing For Solicitors I keep being asked this question by a lot of solicitors, so I thought you might be asking it too. “Nick, should I be doing Search Engine Marketing (SEO/SEM) as well as or instead of my Google Ads advertising.” The answer is no. Search engine marketing is dead. If a … Read more

It is true. Google Ads doesn’t work for solicitors. It makes Google $16 Billion dollars per quarter, but that must just be lucky. There is no way it could work for solicitors is there? Do you remember when you learned to drive? For me, this was 30 years ago. Ouch. However, when I did learn … Read more

Google Ads has made a huge change to the way that they display their advertisements. Really huge. Recently Google has been testing the display of four advertisements in the Google Ads search results. Well, over the last few days this seems to have been rolled out, but with a huge twist that I wasn’t expecting … Read more

Paid advertising doesn’t work, you say to yourself. You had decided that it was about time that you finally tested Google Ads, or Pay Per Click, to see whether it really was as good as people said. You set up your campaign, you spent a few hundred pounds a month for the next few months, … Read more

If you are spending £1,000 a more or month on Google Ads to promote the services of your law firm, we need to talk. I have a formula for taking over Google Ads campaigns where the spend is £1,000 a month or more, increasing the volume of clicks for the same spend and, perhaps more … Read more

What is your number? Call my PA now on 01275 855525, Email Me or complete an Online Enquiry to find out more.           If you could turn £5 into £20 when it comes to spending money on marketing to produce new instructions for your solicitors practice, when would you stop? Would … Read more