Serve Don’t Sell Your Legal Services To Grow Your Law Firm

I received dozens of lovely replies to my email last week which I found genuinely touching. I like to think that I am ok at writing, it is what I spend most of my time doing after all, but there are clearly many people reading my emails too who have a beautiful way with words.

I have personally replied to all of them, but I wanted to highlight that this for me is a completely Serve Don’t Sell Your Legal Services To Grow Your Law Firmunexpected part of having an email list and regularly communicating with it – you build connections with a lot of people who may or may not ever become clients, it really doesn’t matter which if I am honest – but you build a relationship with a lot of people.

When something sad happens, as for me recently, many reach out to say lovely things. Likewise, when something good happens, you also hear from them.

The more you are yourself in your emails, particularly as a solicitor who many people can see as ‘stand-off’ish’ (I know because I was one for so many years), the more you will connect with your audience and the more likely it is that they will ask you for your help when they next need a solicitor.

I never see my emails as a ‘sales tool’, but as a ‘connection’ tool. I know if I build enough connections with enough people the business will take care of itself. People will ask me for help when they get stuck and if there is a way I can help them I will suggest it, but I NEVER sell it. That part of being a solicitor has never left me.

SERVE don’t SELL and you should be as busy as you would ever like to be.

Have you started your email list yet?

If not, why not?

Let me know what is stopping you and I will personally reply to help you.

 

 

 

FREE BOOK: How To Get New Clients For A Law Firm. Click to Download Now!

Imran Ali

I have been working with Nick Jervis for well over a year now.

I am a subscriber to the Marketing for Solicitors Service which has taught me integral techniques and tricks of the trade to grow my firm.

I can honestly say that Nick Jervis taught me a number of techniques that I would not ordinarily have thought of.

I feel that Nick Jervis is essential if you are serious about growing your business.

I would recommend his services to anyone who is serious about growing their firm.

I feel that Nick has totally transformed the way we now think and he is a genius in the world of marketing for law firms.

In my opinion, the consultancy offered by Nick Jervis will drive real value to your business.

Carl Atkinson

I have enjoyed working with Nick over the past couple of years and his advice has helped me manage and improve the marketing of my business.

Nick has provided many helpful and practical suggestions to improve my marketing strategy and I am happy to recommend his services.

Tim Bishop

As the owner of a small to medium-sized law firm, I have found that Samson Consulting’s Marketing4Solicitors monthly newsletter has proved absolutely invaluable throughout the last three years or so. Of all the marketing advice I’ve had over the years, this has proved by far the best value – bringing us tens of thousand of pounds of extra work every year.

One of the best tricks Nick Jervis [who owns Samson Consulting] uses, is not only to identify the kind of marketing actions a small or medium-sized business can take themselves, but he also explains why it works and most importantly then takes you through, step-by-step exactly what you need to do. As someone who is passionate about growing my business, I really look forward to receiving Nick’s excellent newsletter every month.

It’s worth pointing out that initially I was sceptical about his promises – so many marketing businesses promise the earth. But within a couple of months I was absolutely convinced he was right and I have been hooked ever since.

I recommend Nick Jervis and Samson Consulting without any hesitation whatsoever.

Chris Rennie

Nick takes a no-nonsense approach, cuts the fluff and gets straight to the point – which is an approach that you see very little nowadays in the world of marketing where you have many gurus with complex approach that most probably never work. I look forward to working with Nick.

Chris Carter

Nick has for a long time now been the go to Legal Marketing Expert offering game changing advice in a no-nonsense way.

As well as knowing what works, he will also make sure you don’t waste valuable time on initiatives that aren’t destined to chime.

Approachable, friendly and fun to deal with he will always make sure you are travelling in the right direction and on the road to success.

Can’t recommend enough!

[widget id="text-13"]