Perfection Kills Momentum Legal Marketing

Perfection Kills Momentum When it comes to marketing your law firm, marketing needs momentum to thrive: Perfection KILLS Momentum! One of the biggest lessons that I have carried with me from my days as a practising solicitor is a quote from a legal judgment that was constantly repeated by a partner in one of my … Read more

Perfect Is The Enemy Of Good

When it comes to legal marketing, good is good enough! One of the biggest lessons that I have carried with me from my days as a practising solicitor is a quote from a legal judgment that was constantly repeated by a partner in one of my firms. Whilst I confess to finding its overuse a … Read more