How Often Should Solicitors Add New Blogs To Their Websites?

How often should you blog?

How many clients do you want?

How serious are you about growing your law firm?

How much extra profit would you like to make?

Blogging is a bit like buying premium bonds.

If you buy premium bonds, the more you have then the more chances you have of winning a prize. Only How Often Should Solicitors Add New Blogs To Their Websites?one premium bond gives you the tiniest chance, but 60,000 of them increases your odds of Ernie sending you a prize significantly.

Nearly every single time I talk with a solicitor I look at their website and see if they have a blog. If they do and it actually has some articles on it, I ask if they ever attract any visitors to the website. The response is usually an emphatic “Yes, one of our blogs brings in a few hundred people every month.”

When I follow up with how often they add a new blog, again the usual response is “Rarely, if ever now.”

There is one thing that you can do to guarantee success with your marketing; consistency!

Whatever you do, if you do it consistency, you cannot fail to succeed.

I have clients who I have worked with for many, many years and who have blogged at least once a week for over 5 years, some over 10 years during that time.

These consistent bloggers have more visitors to their websites than any other law firms that I work with and as a consequence every single month they receive dozens (some hundreds) of enquiries for their legal services from visitors to their website.

Success leaves clues.

Will you follow them?

 

 

 

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Carl Atkinson

I have enjoyed working with Nick over the past couple of years and his advice has helped me manage and improve the marketing of my business.

Nick has provided many helpful and practical suggestions to improve my marketing strategy and I am happy to recommend his services.

Vinay Tanna

As a medium sized Law Firm we have been dealing with Nick for a good few years now – his assistance and support delivered in a friendly but professional way has been invaluable; added to this, coming from a legal background he has a firm understanding of what solicitors require.

At our initial meeting with Nick he advised on various marketing strategies including simple changes to our website that would enhance traffic to the site.

We are now working on a new marketing project and know, as always, we are in safe hands.

Chris Thomas

As usual with Nick he was super informative and helpful and gave me some very good tips for me to go forward with. He exudes positivity and makes dealing with him a pleasure. Also gave me a steer in helping two other contacts I have who may be able to use his services

Michael Birch

Less than a year ago I asked Nick to help me grow our practice by making the telephone ring.

He’s certainly done that and much more.

The improvements are incredible and Nick has guided me through the many challenges of scaling up, not least the need for a client focused approach.

This has allowed me to start the next phase; organising the practice to ensure a better lifestyle balance for all of us, whilst we continue to grow.

Chris Rennie

Nick takes a no-nonsense approach, cuts the fluff and gets straight to the point – which is an approach that you see very little nowadays in the world of marketing where you have many gurus with complex approach that most probably never work. I look forward to working with Nick.