Law Firm Websites Most Neglected Pages

There is one page on your law firm website which is completely neglected, and yet with a small amount of attention could blossom into a beautiful and important page for you.

This page is one of the pages that is nearly always viewed by almost everyone coming to your website, yet I can guarantee that you haven’t changed it since the day you put your legal website live (when was that exactly)?

The page I am talking about is your Contact page. It is the page that nearly everyone will visit before deciding whether to ask you to help them with a legal matter.

When did you last look at your contact page? Really? Was it last week, last month, or am I right – when you put your website live?

The main point to make about this often neglected page is this:

"The one and only purpose of your contact page, even more so than every other important page on your website, is to persuade someone to take that first step and to get in touch with you."

How many persuasive words are you using to ensure that this happens?

How gently, or forcefully, are you cajoling your visitor to get off their backside and make contact with you?

If, as is usually the case, you are not using any words at all now, try changing this and see if you start to receive some more enquiries for your services.

Just a few, well chosen, persuasive words and you might receive another handful of enquiries. If one of those enquiries turns into a fee paying client this month, and every month following today, these might be the most profitable words you ever write. Perhaps even more so than your best brief, witness statement or quotation for your legal services.

Food for thought.

Ready To Take Action And See Results Now?

Please call 0117 290 8555 to arrange a mutually convenient time for a telephone discussion, Email me or complete a Free Online Enquiry. There is no cost or obligation. We will have a chat about where you are and where you would like to be and I will suggest some things you can do to get there quickly.

Law Firm Marketing

Tim Bishop

As the owner of a small to medium-sized law firm, I have found that Samson Consulting’s Marketing4Solicitors monthly newsletter has proved absolutely invaluable throughout the last three years or so. Of all the marketing advice I’ve had over the years, this has proved by far the best value – bringing us tens of thousand of pounds of extra work every year.

One of the best tricks Nick Jervis [who owns Samson Consulting] uses, is not only to identify the kind of marketing actions a small or medium-sized business can take themselves, but he also explains why it works and most importantly then takes you through, step-by-step exactly what you need to do. As someone who is passionate about growing my business, I really look forward to receiving Nick’s excellent newsletter every month.

It’s worth pointing out that initially I was sceptical about his promises – so many marketing businesses promise the earth. But within a couple of months I was absolutely convinced he was right and I have been hooked ever since.

I recommend Nick Jervis and Samson Consulting without any hesitation whatsoever.

Chris Carter

Nick has for a long time now been the go to Legal Marketing Expert offering game changing advice in a no-nonsense way.

As well as knowing what works, he will also make sure you don’t waste valuable time on initiatives that aren’t destined to chime.

Approachable, friendly and fun to deal with he will always make sure you are travelling in the right direction and on the road to success.

Can’t recommend enough!

Emerson Scotland

Brilliant, insightful and a great discussion. Nick certainly knows his stuff and makes you feel at ease.

Tim Weir

Having implemented a raft of improvements to our website and marketing campaigns suggested in Nick’s excellent books, I decided to contact the man himself for a one-to-one discussion.

The thirty minutes spent with Nick on that video call provided me with more business improvement tools than I could’ve hoped for. Nick even took the time to give me some insights on client conversion particular to our area of practice.

Online reviews are often brimming with trite phrases and hyperbole, but I cannot find any other way of saying that my only regret is that I didn’t contact Samson Consulting sooner.

Carl Atkinson

I have enjoyed working with Nick over the past couple of years and his advice has helped me manage and improve the marketing of my business.

Nick has provided many helpful and practical suggestions to improve my marketing strategy and I am happy to recommend his services.

Looking For More Help Growing Your Law Firm Or Consultancy?