Solicitors Marketing Success Critical Component Three!

I said yesterday that you absolutely have to fail, and fail fast. Well, coupled with this is the need to try different methods for attracting new clients to your practice.

I have worked with hundreds of solicitors, and sometimes what works for one client to generate a lot of client instructions, fails spectacularly for another client. This occurs even when they offer exactly the same type of services.

So you need to understand that you might have to kiss one or two frogs to find your prince, but find your prince I absolutely guarantee that you will. Also, if you are working with me through this process, I will obviously cut down dramatically the number of frogs that you need to kiss on your way to success (a good thing I think).

So be prepared to try more than one method of marketing at the same time, and be prepared for one of them to work really well at generating new client instructions, and the other one to work not quite so well or even to fail completely. However, bear in mind that at that point you then have one more method in place for attracting new clients than you do now.

So you will be well on your way to success.

Ready To Take Action And See Results Now?

Please call 0117 290 8555 to arrange a mutually convenient time for a telephone discussion, Email me or complete a Free Online Enquiry. There is no cost or obligation. We will have a chat about where you are and where you would like to be and I will suggest some things you can do to get there quickly.

Marketing For Solicitors

Case Study

One Partner Law Firm Changes Direction

We’ve been working with Nick about 10 years and throughout this time I have always valued his expertise.

When we first made contact with Nick we had been recommended to get in touch with him by another solicitor to “give us a hand with marketing”.

At that time we were focusing on personal injury work, but we had already decided to enter the medical negligence market.

Obviously breaking into a new market takes time and we still needed the income that came from the personal injury work to finance this going forward.

Nick put together a high conversion website which meant we had all the personal injury work that we needed allowing us to build the medical negligence side of things up gradually.

Now we specialise exclusively in medical negligence. Nick has been part of that growth in terms of strategy and the use of Google Adwords to generate good quality leads.

As part of that, he helped us with the entire website build, making it very marketing focused and it has worked extremely well.

As a result our firm has gone from strength to strength, more than doubling fee earing staff and turnover.

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