Christelle Thompson, Author at

Using Attraction Based Marketing To Attract More Clients

“Does my bum look big in this?” From a very early age I was taught by my mother and other women in my family life that the answer was a very firm “NO” whenever this question was asked. This continued with girlfriends and then my wife, Emma. On a family walk recently Emma was walking … Read more

Why Google Ads Is Better Than The Yellow Pages For Solicitors

We have been making tea and coffee in the Jervis household for the last week or just as in days of yore; by boiling a saucepan on the stove. I have used up several more minutes (maybe even an hour or two) of my life boiling water this way. It is not an efficient use … Read more

The Key Principle When Marketing A Law Firm Or Solicitors Practice

I was watching a Mark Wahlberg film the other day with my family when there was an act of violence that lead to someone’s head departing their body. Never one to miss an opportunity to parent, I mentioned to my daughter that this is something that she should never do. Having the same ‘genius’ sense … Read more

Why Live Chat Works So Well For Law Firms

There has been no “eat out to help out” scheme for the legal profession, so as we are officially now in recession (what a surprise folks), it means you have to work out how to thrive all on your lonesome. The good news is that the legal profession is largely thriving. The stamp duty holiday … Read more

Law Firm Marketing Optimisation For New Clients

Matthew Pinsent, 4 time Olympic Gold Medal winner, was in the final of Celebrity Masterchef when he was asked how he was coping with the pressure. “Process over product” he answered. A sports psychologist trained him and his team to focus on the process of rowing to win a race, rather than winning the race … Read more

Why Law Firm Receptionists Can Ruin Your Marketing Efforts

I don’t hate a lot. I always remember telling my children not to use that word – it is too strong. My other mind blowing advice as a father was telling them to drink more water; it fixes everything. “I have a bad stomach” – drink some water. “I have a bad head” – drink … Read more

Cross Selling Legal Services: Two ways for solicitors to cross sell legal services

I had my haircut for the first time since lockdown last week. I had it cut twice during lockdown, once when I let my 18 year old son do it, the other time when I did it myself. Neither provided a great result, so it was good to get it done properly. Whilst at the … Read more

Why Solicitors Must Track Their Key Performance Indicators.

After ‘outing’ my daughter last week for failing to press her air conditioning button in her car for four years, it’s my turn to admit to a mistake, twice! Since working from home with Covid I decided that I needed to improve my home office so that it was fit for purpose. I enjoy the … Read more

Get New Clients For Solicitors By Pressing The Google Ads Button

I was in the car with my lovely 21 year old daughter the other day. It’s her first car and she has had it for four years from new – I need to tell you that as it is an important part of the story…. It was one of those recent very hot days and … Read more

How To Tell If Your Law Firm Business Model Is Broken

I have had quite a few chats with solicitors over the years during which I discover that their business model is broken. They don’t use these words, but I soon discover that this is the truth of the matter. The conversation usually goes something like this: “Nick, I don’t need any more clients. I don’t … Read more

What My Clients Say

I have been using Ads for sometime without any meaningful results. However, as soon as Nick took over the management for me, we started generating a lot of new client instructions.

I have worked with Nick now for over a year and he really has made a tremendous difference to my business and the way I approach same. He has assisted me greatly in developing a clearer vision for the business and in executing a plan so that the vision may be materialised.

His advice has directly led to a substantial increase in the profitability of my practice and, as such, I have no hesitation of recommending his services.

I have worked with Nick for over a year. As well as being a thoroughly nice person to deal with he is also full of good ideas that work – and which can be implemented without costing the earth.

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