Christelle Thompson Hot Spot (What is a hot spot not? Duff marketing) The Hot Spot is the place to showcase some good or innovative marketing, to help you to think outside the box for your own benefit. If you have had any success with a marketing campaign, or you have seen a good campaign run by someone … Read more
The Most Important Question Ever? I have one client at the moment who is just making me smile and smile every single time I speak with him because his firm just keeps going from strength to strength. After I spoke with him recently, I was thinking about his success and what he is doing that … Read more
Pick Of The Pops The 5 Mistakes & Myths That Stop Solicitors From Growing Their Practice Pick of the Pops is a simple list to help you pass a stumbling block or to inspire you. This month I cover the 5 most common myths/reasons/excuses I hear that stop solicitors from taking the action required to … Read more
So, you want to grow your law firm and you want to grow fast. How do you do it? In this ‘Growing Law Firm Guide’ I share with you the fastest way to grow your law firm. The Most Important Action Required To Grow Your Firm The first point is to know your numbers when … Read more
If your firm is not exactly where you want it to be right now, I have a question for you, what is stopping you from creating your dream law firm? What Is Stopping You? I have been helping to grow law firms since 1991, from inside them at first, and since 2003 working with law … Read more
What are the essential law firm marketing arteries that every solicitor or lawyer should be using to grow their law firm? Most law firms only need two or three of the law firm marketing arteries, put in place and automated or outsourced, to grow beyond six or seven figures in turnover. Do you have them … Read more
Looking to attract more of your ideal clients and grow your law firm the easy way? The Golden Rules Of Law Firm Marketing show you how to do just that, so let’s dive into them! Golden Rule Number 1 – Your primary area of expertise is….marketing. You have spent years practising to become an expert solicitor/lawyer … Read more
My marketing plan for business to business solicitors, in its simplest format, to attract their ideal clients consistently, is this: Write articles on your website that answer questions your ideal clients type into Google. For me, this relates usually to “how to get more clients for a xxx”. For you it might be “How do … Read more
My marketing strategy for consultant solicitors is this: Have your own website promoting your services, eg Brenda Kelly, part of ABC Solicitors. Add content to this website every single week that answers questions your ideal prospects type into Google, eg “How do I extend my lease” or “I have been dismissed, what can I do?”. … Read more
If you now know your number (you do, don’t you), then you will now know how many people are finding your website every month. Let’s have a look at what this means by looking at my Google Analytics numbers: Users: 1,195. This is the total number of people visiting your site in one … Read more
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