The growing pains of Adrian Mole and legal newsletters

Has that title stirred any memories? I found the books excellent when they came out. I was a young boy so they came at the right time for me. I heard on the radio that they still have Adrian Mole fan get togethers and have even invited people to write more short stories. The first … Read more

Case Study

Chris Carter

Positive: Quality, Responsiveness
“Nick has for a long time now been the go to Legal Marketing Expert offering game changing advice in a no-nonsense way.

As well as knowing what works, he will also make sure you don’t waste valuable time on initiatives that aren’t destined to chime.

Approachable, friendly and fun to deal with he will always make sure you are travelling in the right direction and on the road to success.

Can’t recommend enough!”

Get In Touch Today

I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

    Why Designed Legal Newsletters For Solicitors Are A Waste Of Time

    I know some solicitors love heavily designed legal newsletters. They like to see their logo emblazoned across the top of it, then lots of pretty images throughout the email newsletter and a picture of a real signature at the bottom. This is a real shame, as heavily designed legal newsletters simply do not work. Why? … Read more

    Case Study

    A straightforward approach with a genuine expertise, providing you with a proven plan of exactly what you need to do to grow your firm.

    I first stumbled across Nick when searching on Amazon for help growing a firm in the legal sector.

    Straight away I was struck by his no-nonsense approach, so after checking out a preview of his book, I bought it on Kindle and started devouring it straight away.

    What was immediately apparent was that Nick really does know what he’s talking about, which was hugely refreshing in an industry with plenty of bluffers and chancers.

    I found the fact that Nick has actually been there and done it in the legal world very compelling indeed, and after finishing the book, I knew there was plenty he still had to teach me.

    I booked a free call, which contained plenty of value, but what became clear is that if I was really going to get Nick’s personalised help to grow my firm, I needed to do it properly, so after speaking to a couple of Nick’s clients to reassure myself I was making the right decision, I took the plunge, and booked the Steady Stream of New Clients meeting.

    And I’m so glad I did.

    From the moment my wife Rachael and I arrived, Nick put us at complete ease and we quickly built up a strong rapport, and thanks to the pre-meeting preparation put in by all parties, we were able to wring a huge amount of value out of it, because most of the fact-finding had already been completed before the meeting began.

    Consequently, the meeting was chockfull of useful, actionable information, and most importantly, that information was grounded on what actually works in the real world – no theory in sight.

    When we left Bristol, we were hugely energised and excited; but more than that, we also had clarity, and three days later, things were even clearer, thanks to the report Nick prepared for us detailing exactly what marketing we needed to be doing AND how to make sure that that marketing was actually implemented.

    Having used a consultant in the past, my biggest fear was that there’d be a lot of talking around the issues, and a whole lot more questions than answers, but that simply isn’t how Nick works.

    Instead, he calls a spade a spade, and fuses that straightforward approach with a genuine expertise, providing you with a proven plan of exactly what you need to do to grow your firm.

    If you’re considering booking one of Nick’s Steady Stream of New Clients meetings, I would say, unhesitatingly, that you need to go for it”

    Bill Ward, Ward Trademarks

    Get In Touch Today

    I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

      10 Legal Newsletter Names For Solicitors

      Which are the best legal newsletter names for solicitors to use? How can you make your legal newsletter make your telephone ring every time that you send it? If you have taken the smart and soon to be very well rewarded decision (in the form of new client instructions) to produce a regular legal newsletter … Read more

      Case Study

      I’d always had a retirement date in mind, but before I started working with Nick, I didn’t imagine there was any chance that I’d achieve it

      Whether you’re a sole practitioner or a large firm, you’ll get huge value from working with Nick, of that I have no doubt.

      It was five years ago that I first came across Nick Jervis, and my only regret is that I didn’t start working with him earlier.

      I was a sole practitioner, and for years I’d been advertising in the Yellow Pages and getting decent results.

      But as time went on, the response diminished, I was struggling to get as many clients as I needed, and to top it all off, the Yellow Pages still kept pushing the price up.

      Eventually, enough was enough – something had to change, otherwise my business was going to be in trouble.

      I’d been aware of this guy, Nick Jervis, for a while, and as far as I could tell he was pulling up trees in the solicitor industry with new, sophisticated marketing.

      But something had held me back – maybe it was a fear of the new or the unknown.

      Whatever it was, I eventually overcame it, hopped on a train to Nailsea, and spent an enthralling day with Nick, where he explained exactly where I was going wrong, and what he’d be doing to fix it.

      He certainly wasn’t all talk either, because he went about fixing it with quite some speed.

      He got to work constructing a website that would actually convert clients, and then focused on getting me to the top of Google Adwords.

      And once he’d done that, the response was spectacular – a few months earlier I’d been scratching around for leads, and now I was getting 3-4 qualified Probate or conveyancing leads direct to my email inbox every single day.

      As a result, the turnover increased considerably, and with more breathing space, Nick and I were able to get everything working smoothly.

      I was getting more leads, gaining more instructions and making more money than I ever had before.

      I’d always had a retirement date in mind, but before I started working with Nick, I didn’t imagine there was any chance that I’d achieve it – the income just wasn’t there.

      But with Nick’s help, things changed quickly and significantly, to the point where I was able to reach my retirement date – I’d been at it for 42 years and I decided enough was enough!

      Thanks to Nick, I stopped doing Probate and conveyancing, and stepped into semi-retirement as a notary public, which gives me just enough to do to ensure I’m out from beneath my partner’s feet – needless to say, Nick still helps me get work via Google Adwords.

      I can’t overstate this enough – Nick changed my life, and for that I will always be grateful. Where I was struggling, Nick stepped in, transformed things and ensured I met my personal and professional goals.

      Whether you’re a sole practitioner or a large firm, you’ll get huge value from working with Nick, of that I have no doubt.

      Get In Touch Today

      I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

        Email Newsletters For Solicitors

        Why Are Legal Email Newsletters So Important For Solicitors There are various reasons, but here are the most important ones for you: Marketing fact: it is far easier to sell more services to existing clients than it is to find new legal clients. Email newsletters allow you to sell more of your legal services to … Read more

        Case Study

        “We’re busier and more profitable than ever before, but we’re also having more fun too.”

        I came across Nick and Samson Consulting back when I was employed and looking for help to grow my caseload.

        Unsurprisingly I found him on Google (he definitely has a knack for that platform!), while looking for a legal marketing expert, and ended up joining his Marketing4Solicitors group, learning from afar for several years.

        His advice was smart, sound and – most importantly – it worked.

        And that’s why when I came to start my own firm up three years ago, I pretty quickly ended up giving Nick a call and started working with him.

        I had used another company to help me with some online marketing before that, and to be honest – it was an absolute disaster, costing huge amounts of money and not really delivering any tangible results.

        I hoped that wouldn’t be the case with Nick, and I was right.

        I brought him right into the business, getting him involved top to bottom, and I can honestly say that it’s the best thing I’ve ever done.

        His guidance quickly starting paying dividends, as he coached and mentored me on how to generate more interest and achieve more client instructions, as well as generally how to structure the firm in a way that was the most profitable and productive.

        Three years in, and I’m over the moon with the impact that Nick has had on my business.

        We’ve got a clear focus and a direction, we know why we do what we do, and most of importantly at all, we’re more successful.

        We’re busier and more profitable than ever before, but we’re also having more fun too.

        That’s one of the best things about working with Nick – the fact that the advice and guidance he gives is so holistic.

        It’s not just about making money, although he has had a huge impact on that for us, but it’s also about helping me to enjoy my life, and growing my firm in a way that means that I have more money in the bank, but more time to enjoy life with my family too.

        I guess that’s what makes him so different to others out there – he really does have my best interests at heart and I trust him implicitly.

        It’s hard for me to convey just how good Nick is at what he does – before I started working with him, I thought I was pretty good with PR and marketing, but the truth is that in comparison to Nick, I really don’t know anything.

        Nick really is a very, very smart guy, and when it comes to running a profitable legal firm, I think there are very few people who could touch him.

        And that’s why I’m glad he’s on my team, and that isn’t just hyperbole – he really is a part of my team: any significant business decision I make is run by him first, because I know he’ll give me useful, tangible and practical advice that’ll result in the best outcome for me and the people I care about.

        Before working with Nick, I felt like I was on my own, and the future of the firm was on my shoulders; to be honest it was quite a weight.

        But now, I’m relaxed about the future, because I know that I’ve got Nick in my corner, one of the smartest marketing minds I’ve ever come across, and a truly honest good guy to boot.

        Get In Touch Today

        I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

          Legal Newsletters Prove Your Legal Expertise!

          People really want the best for their money these days. Why have any mobile phone, when you can have the latest iPhone or Samsung? Why be stuck with just a few television channels when you can have so many more from BT, Sky or Virgin? And why have any old solicitor when they can have … Read more

          Case Study

          One Partner Law Firm Changes Direction

          We’ve been working with Nick about 10 years and throughout this time I have always valued his expertise.

          When we first made contact with Nick we had been recommended to get in touch with him by another solicitor to “give us a hand with marketing”.

          At that time we were focusing on personal injury work, but we had already decided to enter the medical negligence market.

          Obviously breaking into a new market takes time and we still needed the income that came from the personal injury work to finance this going forward.

          Nick put together a high conversion website which meant we had all the personal injury work that we needed allowing us to build the medical negligence side of things up gradually.

          Now we specialise exclusively in medical negligence. Nick has been part of that growth in terms of strategy and the use of Google Adwords to generate good quality leads.

          As part of that, he helped us with the entire website build, making it very marketing focused and it has worked extremely well.

          As a result our firm has gone from strength to strength, more than doubling fee earing staff and turnover.

          Get In Touch Today

          I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

            This is what happens when you send regular legal newsletters…

            If you read all of the surveys about using legal services, most people asked say that they will ask a friend or a family member for a recommendation when they need a solicitor. This is good news isn’t it. It means that you will always win a lot of recommendations because you know that you … Read more

            Case Study

            From biggest fee earner to no fee earning whilst doubling turnover

            I’d been looking for somebody to help me with marketing for a while, and I came across Nick on Google.

            That was three years ago, and in that time it’s fair to say that he’s had a massive impact on my business, and my life as a result.

            In the early days, my goal was simple and specific: increase the turnover of the business so that I could take more money out of the business.

            I had an amount in mind, and I expected it to take years to get there, but when I achieved it in just six months, it began to dawn on me that this guy really knew what he was talking about.

            As a result of that early success, and with Nick’s help, I realised that my expectations were too low, and what I could actually achieve, with the right thinking and guidance, was far beyond what I’d ever imagined.

            What Nick saw – and what he made me see – was that my business had fantastic potential, but to realise that potential, things needed to change.

            Even before Nick got involved, we were getting a decent volume of leads, but it was what was happening to the leads that was the problem.

            We weren’t tracking them, there was no process in place and to top it all off, we didn’t have a clear pricing structure, which meant that we were nowhere near as profitable as we could be.

            And that’s where Nick came into his own. He built us a bespoke lead generation and sales process, and the results were staggering.

            We pretty much doubled our turnover, allowing me to build a four-person sales and marketing team that gets us more leads and more sales.

            Of course, Nick’s Google Adwords expertise has been a key part of our growth, and today it’s a hugely profitable marketing pillar for us.

            But regardless of the medias or mechanisms we’ve used to grow over the last three years, it’s been Nick’s rock solid marketing plan that underpins it all.

            He’s stopped me trying this and that, and got me to focus on the things that’ll have the biggest impact on the business.

            And I think there’s a lot more to come – we still haven’t implemented everything that Nick has given us to do, and when we do, I reckon we’ve got around another £250,000 of revenue per year to add to our figures.

            And it’s not just the business that’s seen a transformation – it’s been a personal transformation too.

            When Nick first got involved, I was the biggest fee earner, and consequently I was reluctant to stop getting involved in cases.

            Nick eventually made me see that if I was serious about growing this business, that needed to change and as time has gone on I’ve taken on less and less work – now I don’t do any of it.

            And I only wish I’d done it earlier, because the result has been me having more time to build the business, and spending time with the people that are important to me.

            Not only that, but the business is stronger, because it’s much less dependent on me.

            Nick was right about that one, as he has been about pretty much everything else – it pains me to say it, but it’s true!

            Get In Touch Today

            I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

              ‘More Clients By Legal Newsletters’

              Would you like more clients for your law firm every simple month by sending a regular client email newsletter? Would you like to know the following: How to ensure your legal newsletter will be opened; How to ensure your legal newsletter will be read; and How to ensure your legal newsletter will win you new … Read more

              Case Study

              One Partner Law Firm Changes Direction

              We’ve been working with Nick about 10 years and throughout this time I have always valued his expertise.

              When we first made contact with Nick we had been recommended to get in touch with him by another solicitor to “give us a hand with marketing”.

              At that time we were focusing on personal injury work, but we had already decided to enter the medical negligence market.

              Obviously breaking into a new market takes time and we still needed the income that came from the personal injury work to finance this going forward.

              Nick put together a high conversion website which meant we had all the personal injury work that we needed allowing us to build the medical negligence side of things up gradually.

              Now we specialise exclusively in medical negligence. Nick has been part of that growth in terms of strategy and the use of Google Adwords to generate good quality leads.

              As part of that, he helped us with the entire website build, making it very marketing focused and it has worked extremely well.

              As a result our firm has gone from strength to strength, more than doubling fee earing staff and turnover.

              Get In Touch Today

              I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

                How to Write a Legal Newsletter For Your Clients

                Regular contact with your clients is all important – it reminds them that you exist and showcases your expertise. More importantly, it helps retain their business and generate new opportunities. One of the best ways to do keep up communication is with an email newsletter. Anyone that subscribes to newsletters can instantly spot the good, … Read more

                Case Study

                Chris Carter

                Positive: Quality, Responsiveness
                “Nick has for a long time now been the go to Legal Marketing Expert offering game changing advice in a no-nonsense way.

                As well as knowing what works, he will also make sure you don’t waste valuable time on initiatives that aren’t destined to chime.

                Approachable, friendly and fun to deal with he will always make sure you are travelling in the right direction and on the road to success.

                Can’t recommend enough!”

                Get In Touch Today

                I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

                  A Funny Thing Happened Yesterday…

                  A funny thing happened to me yesterday, and with the launch of our legal newsletters service yesterday I could not have timed this any better. As with any marketing advice I provide to my paying clients, whether through Marketing4Solicitors or retainer consultancy work, I have tried every method that I advise them to use. So … Read more

                  Case Study

                  I’d always had a retirement date in mind, but before I started working with Nick, I didn’t imagine there was any chance that I’d achieve it

                  Whether you’re a sole practitioner or a large firm, you’ll get huge value from working with Nick, of that I have no doubt.

                  It was five years ago that I first came across Nick Jervis, and my only regret is that I didn’t start working with him earlier.

                  I was a sole practitioner, and for years I’d been advertising in the Yellow Pages and getting decent results.

                  But as time went on, the response diminished, I was struggling to get as many clients as I needed, and to top it all off, the Yellow Pages still kept pushing the price up.

                  Eventually, enough was enough – something had to change, otherwise my business was going to be in trouble.

                  I’d been aware of this guy, Nick Jervis, for a while, and as far as I could tell he was pulling up trees in the solicitor industry with new, sophisticated marketing.

                  But something had held me back – maybe it was a fear of the new or the unknown.

                  Whatever it was, I eventually overcame it, hopped on a train to Nailsea, and spent an enthralling day with Nick, where he explained exactly where I was going wrong, and what he’d be doing to fix it.

                  He certainly wasn’t all talk either, because he went about fixing it with quite some speed.

                  He got to work constructing a website that would actually convert clients, and then focused on getting me to the top of Google Adwords.

                  And once he’d done that, the response was spectacular – a few months earlier I’d been scratching around for leads, and now I was getting 3-4 qualified Probate or conveyancing leads direct to my email inbox every single day.

                  As a result, the turnover increased considerably, and with more breathing space, Nick and I were able to get everything working smoothly.

                  I was getting more leads, gaining more instructions and making more money than I ever had before.

                  I’d always had a retirement date in mind, but before I started working with Nick, I didn’t imagine there was any chance that I’d achieve it – the income just wasn’t there.

                  But with Nick’s help, things changed quickly and significantly, to the point where I was able to reach my retirement date – I’d been at it for 42 years and I decided enough was enough!

                  Thanks to Nick, I stopped doing Probate and conveyancing, and stepped into semi-retirement as a notary public, which gives me just enough to do to ensure I’m out from beneath my partner’s feet – needless to say, Nick still helps me get work via Google Adwords.

                  I can’t overstate this enough – Nick changed my life, and for that I will always be grateful. Where I was struggling, Nick stepped in, transformed things and ensured I met my personal and professional goals.

                  Whether you’re a sole practitioner or a large firm, you’ll get huge value from working with Nick, of that I have no doubt.

                  Get In Touch Today

                  I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).

                    The Hardest Part Is Starting A Legal Newsletter For Solicitors

                    The Hardest Part Is Starting A Solicitors Newsletter I am a massive fan of legal newsletters because they bring you new instructions month after month after month: if you send them consistently. So I am always cajoling, nudging, gently pushing and some might say battering every solicitor that I come into contact with to write … Read more

                    Case Study

                    I’d always had a retirement date in mind, but before I started working with Nick, I didn’t imagine there was any chance that I’d achieve it

                    Whether you’re a sole practitioner or a large firm, you’ll get huge value from working with Nick, of that I have no doubt.

                    It was five years ago that I first came across Nick Jervis, and my only regret is that I didn’t start working with him earlier.

                    I was a sole practitioner, and for years I’d been advertising in the Yellow Pages and getting decent results.

                    But as time went on, the response diminished, I was struggling to get as many clients as I needed, and to top it all off, the Yellow Pages still kept pushing the price up.

                    Eventually, enough was enough – something had to change, otherwise my business was going to be in trouble.

                    I’d been aware of this guy, Nick Jervis, for a while, and as far as I could tell he was pulling up trees in the solicitor industry with new, sophisticated marketing.

                    But something had held me back – maybe it was a fear of the new or the unknown.

                    Whatever it was, I eventually overcame it, hopped on a train to Nailsea, and spent an enthralling day with Nick, where he explained exactly where I was going wrong, and what he’d be doing to fix it.

                    He certainly wasn’t all talk either, because he went about fixing it with quite some speed.

                    He got to work constructing a website that would actually convert clients, and then focused on getting me to the top of Google Adwords.

                    And once he’d done that, the response was spectacular – a few months earlier I’d been scratching around for leads, and now I was getting 3-4 qualified Probate or conveyancing leads direct to my email inbox every single day.

                    As a result, the turnover increased considerably, and with more breathing space, Nick and I were able to get everything working smoothly.

                    I was getting more leads, gaining more instructions and making more money than I ever had before.

                    I’d always had a retirement date in mind, but before I started working with Nick, I didn’t imagine there was any chance that I’d achieve it – the income just wasn’t there.

                    But with Nick’s help, things changed quickly and significantly, to the point where I was able to reach my retirement date – I’d been at it for 42 years and I decided enough was enough!

                    Thanks to Nick, I stopped doing Probate and conveyancing, and stepped into semi-retirement as a notary public, which gives me just enough to do to ensure I’m out from beneath my partner’s feet – needless to say, Nick still helps me get work via Google Adwords.

                    I can’t overstate this enough – Nick changed my life, and for that I will always be grateful. Where I was struggling, Nick stepped in, transformed things and ensured I met my personal and professional goals.

                    Whether you’re a sole practitioner or a large firm, you’ll get huge value from working with Nick, of that I have no doubt.

                    Get In Touch Today

                    I am here to help you grow your law firm or consultancy, so please do get in touch. Simply enter a few details below and I will personally come back to you (no cost or obligation, just some help for you).