Legal Marketing Blog / Law Firm Marketing Blog

Law Firm Marketing Blog

  • The most important number for solicitors to know and to grow!
    I have explained in previous articles that if you want to bill (or your want your fee earner to bill) £10,000 per month, you must ...
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  • The Five Levels Of The Law Firm Growth Ladder
    This is a ‘work in progress’ article which you can watch as it grows. For some time now I have been analysing the different stages ...
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  • What Gold Medal Winning Swimmers Can Teach You About Growing Your Law Firm
    I was listening to the incredible multi Gold medal swimming swimmer Adam Peaty the other day, and he summed up something which I think is ...
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  • Which Parts Of Your Law Firm Marketing Are Working For You?
    This is a belter! I am going to let you see the precise words I found on a taxi website recently when looking for a ...
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  • Why Solicitors Should Not Be Scared Of Marketing Their Law Firms
    I know from experiece that often even the word ‘marketing’ terrifies some solicitors. They hear the word or think about the word and go into ...
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  • What Stops Most Law Firms From Growing?
    Does Gareth Southgate fill the water bottles for his football team? Does Richard Branson make minor changes to his website? Did Steve Jobs sweep the floor of ...
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  • 7 Marketing Ideas For Solicitors And Law Firm Owners To Win New Clients
    Sometimes solicitors get stuck in a rut. They keep running the same marketing tactics that they have always run. Well, I want to give you ...
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  • Why Solicitors Must Never Reduce Their Prices
    Solicitors must never reduce their prices – ever. I am well aware that pricing is a sensitive issue, especially for many solicitors. On a recent call with ...
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  • Why are solicitors so bad at returning telephone calls from new clients?
    I have been working inside a law firm since 1991 and in my marketing consultancy full time since 2003 so I know what goes on ...
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  • You Can Grow Your Law Firm With Lessons From The England Cricket Team
    You might think that if you want to grow your law firm, there would be very little that the England Cricket team can teach you. ...
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  • Washing The Soles Of Your Feet And Major Law Firm Marketing Mistakes
    I never thought that a discussion about washing the soles of your feet would highlight a major problem solicitors face when it comes to making ...
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  • Why I Like Coaching Solicitors To Grow Their Law Firms
    A recently family holiday reminded me why I like coaching solicitors to grow their law firms. In this article I explain why my fear of ...
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  • Which Methods Of Legal Marketing Have You Stopped That You Should Restart?
    Sometimes you need a reminder of something that used to generate new clients for your law firm that you have stopped doing. I guarantee that ...
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  • Why Solicitors Should Not Offer Free Consultations
    Should solicitors offer free consultations? It will help to bring in more work won’t it? Surely it is a good thing? Read on to discover ...
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  • GDPR and why solicitors should not cull their email marketing lists
    There has been so much fear spreading about GDPR recently (mainly from people selling GDPR training) that I wanted to give you something straight from ...
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  • Solicitor.
    “Nick had been advising me to start an email newsletter for ages but I was put off because I wanted to prepare a list of ...
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  • 10 Reasons Why Email Marketing Works For Solicitors
    Email marketing is one of the most effective forms of marketing for law firms. In this article I explain why email marketing works so well ...
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  • Your Law Firm Growth Mantra – Chapter 2
    Now this is not a heavy, dull, traditional marketing book with lots of complicated definitions and systems that will mean nothing to you. All these ...
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  • The Law Firm Growth Formula Chapter 1
    This book contains a formula to grow your law firm. It is tried and tested. It works. Or to put it correctly: it works if ...
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  • Tesco Law – Is There Really Any Need To Worry About It?
    With the changes to the legal profession now only a few months away in October 11, the fear factor has always revolved around so called ...
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  • What Successful Solicitors Do To Grow Their Law Firm
    What Is The Difference Between Success And Failure When It Comes To Growing Your Law Firm? One Thing. What Successful Solicitors Do To Grow Their ...
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  • Why Solicitors Should Spend Time Identifying Their Client Sweet Spot
    Where is your client sweet spot? For every solicitor running a law firm this is a really important question; one that they should spend some ...
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  • What Solicitors Need To Do To Grow Their Law Firms This Year
    What do solicitors need to do to grow their law firms substantially? What actions do they need to take to see the growth that they ...
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  • The Minimum Return On Investment From Google Adwords For Solicitors
    What is the number? “Nick, I have been spending £10,000 a month on Google Adwords for six months. When should I expect to generate a Return ...
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  • Solicitors. What Is Your Google Adwords Return On Investment ROI?
    I expect, in fact demand, that every solicitor that I work with knows exactly what their Return On Investment (ROI) in Google Adwords is. Which ...
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  • How Many Barriers Does Your Law Firm Put In Front Of Your Prospects?
    “No, you cannot have a consultation with us about buying our services.” That was the response I received when I was looking for someone to ...
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  • Why Not Being Specific With Your Google Adwords Keywords Is Costly
    If you are using Google Adwords as part of your law firm marketing mix, this video will show you, with an example from my book, ...
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  • Firing My Clients As A Solicitor And Law Firm Marketing Consultant
    Before I became a law firm marketing consultant, I was a solicitor. When I started doing the job of a solicitor, long before I qualified ...
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  • Fishing Where The Fish Are Hungry Is The Best Place For Solicitors To Start
    I have been struggling to find help recently, on two fronts, and what I have learned I believe has a relevance for you and your ...
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  • All Solicitors Are Rich Aren’t They?
    It is funny, is it not, how everyone outside of the legal world believes that solicitors are all insanely rich, but all of us inside ...
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  • When Did You Last Check? Google Adwords Tips For Solicitors
    A quick reminder: one of the quickest ways to attract more visitors at less expense to your website using Google Adwords is to constantly rewrite ...
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  • Optimising Your Google Ads Bid Strategy For Mobile Visitors
    This video shows you how to check that your law firm website is mobile responsive (which is absolutely critical), then why linking your telephone number ...
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  • Solicitors: What Do You Call Them On Your Law Firm Website?
    Potato or Potaato? Tomato or Tomaato? I don’t want to call the whole thing off, but what you call things does matter. We have some very ...
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  • Solicitors Searching For Their Own Advertisements On Google Ads!
    If you are a solicitor running a Google Ads campaign, you must not ever search for your own advertisements. Why? Quite simply, because it will ...
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  • A living eulogy and an offer ending 11pm tonight for solicitors!
    I have been fortunate enough to read two eulogies at funerals in the last couple of years. One for my father, one for my aunt. ...
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  • Feedback For Your Google Adwords Campaign Management Company
    When it comes to Google Adwords, particularly having your Adwords Campaign run for you by an external company, F is the most important word. F is ...
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  • Consultant Solicitor Fee Sharing – What Is The Best Model For Solicitor And Owner?
    What is the right consultant solicitor fee sharing model for both the law firm owner and the consultant solicitor? This article explains my model and ...
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  • Robots, Estate Agents And Law Firm Marketing
    The robots are coming. Will the robots replace estate agents? Will they replace lawyers? IBM’s Watson is already giving legal advice apparently, so what is ...
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  • WordPress For Solicitors | WordPress Website Design For Law Firms
    Should solicitors use Wordpress for their websites, and if yes, how should they do it? This article aims to explain what Wordpress is, how it ...
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  • What Is The Google Adwords Search Term Report And How Often Should You Look At It?
    In my opinion, the Google Adwords Search Term Report is the most important reporting section of Google Adwords barring all others. It is the report ...
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  • Will Your Law Firm Go Up In Flames Or Prosper?
    Your car fuel tank is leaking – what do you do first? If you walk back to your car and see a puddle of liquid beneath ...
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  • If SEO Is Dead, Why Do Solicitors Need A Website For Their Law Firm?
    My last blog post was all about SEO companies trying to sell you their services using spam emailing tactics or cold calling. I questioned that if ...
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  • SEO Is Dead When It Comes To Solicitors Marketing
    The conversation below has been aired in my direction on several occasions recently, so I thought it might be helpful to you. “I keep getting emails ...
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  • What Is Responsible For 95% Of The Success Of Your Law Firm Website?
    What, if you don’t have it, or don’t have enough of it, means that you will never get free visitors to your law firm website? What, ...
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  • How Smart Solicitors Use Questions To Grow Their Law Firms
    My son turning 16 and my daughter off to university in September has got me thinking a lot recently about them. It truly seems like ...
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  • Growing Your Law Firm Turnover With A 90 Day Plan
    What my son’s 16th birthday can teach you about how to grow your law firm turnover with a 90 day business plan. My son Samuel is ...
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  • How Can A Solicitor Increase Turnover By £20,000 In 90 Days
    How can a solicitor generate an additional £20,000 a month in turnover in just 90 days time? Would you like to know the formula that ...
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  • What Alcatraz Can Teach Solicitors About Key Performance Indicators
    I recently visited Alcatraz Prison in San Francisco. Until that point I had, I am pleased to say, never been inside a prison, so to ...
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  • Law Firm For Sale Bedfordshire
    Sole Practitioner, Bedfordshire, wishes to dispose of small non-contentious practice. No staff or office lease obligations. Terms negotiable. Please enter your details if ...
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  • “If you ain’t first, you’re last”? Will Ferrell, Talladega Nights and Solicitors Adwords Campaigns
    Talladega Nights is a film starting Will Ferrell as a racing car driver. In one of the early scenes his errant father comes into the 'tell ...
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Keep up to date with the latest legal marketing tips from a leading UK Legal Marketing Blog and let me show you how to attract clients easily and consistently to your law firm.

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Why Write A Law Firm Marketing Blog?

When a solicitor is looking for a legal marketing consultant to help them grow their law firm, how do they know who is the best one for their needs?

With so many so called ‘legal marketing specialists’ starting up every month, how do they know who actually knows what it takes to grow a law firm?

Well, one thing you can do is to find their legal marketing blog, have a good look around, see if there are more than a handful of blogs, covering a broad range of law firm marketing topics, not just the one marketing tactic that they know something about, and have a good read.

You might also want to see if they have written an Amazon Best Selling Book, with over 70 reviews, which might also suggest that they take their role seriously.

I certainly do.

I work in partnership with my law firm owner clients to help them grow their law firms.

Many of my clients work with me for years, not weeks or months, solely because I continue to help them navigate the growth of their law firm, helping them not only with their marketing, but also recruitment, staff retention, operations and processes; whatever is required to make their lives easier and their law firm growth to happen more expediently.

I hope that you find this legal marketing blog to be helpful.

I hope that it gives you the confidence to discover more about how I can help you to grow your law firm.

If so, please enter your details below to download my suggested starting point.

FREE BOOK: How To Get New Clients For A Law Firm. Click to Download Now!
 

Case Study

A straightforward approach with a genuine expertise, providing you with a proven plan of exactly what you need to do to grow your firm.

I first stumbled across Nick when searching on Amazon for help growing a firm in the legal sector.

Straight away I was struck by his no-nonsense approach, so after checking out a preview of his book, I bought it on Kindle and started devouring it straight away.

What was immediately apparent was that Nick really does know what he’s talking about, which was hugely refreshing in an industry with plenty of bluffers and chancers.

I found the fact that Nick has actually been there and done it in the legal world very compelling indeed, and after finishing the book, I knew there was plenty he still had to teach me.

I booked a free call, which contained plenty of value, but what became clear is that if I was really going to get Nick’s personalised help to grow my firm, I needed to do it properly, so after speaking to a couple of Nick’s clients to reassure myself I was making the right decision, I took the plunge, and booked the Steady Stream of New Clients meeting.

And I’m so glad I did.

From the moment my wife Rachael and I arrived, Nick put us at complete ease and we quickly built up a strong rapport, and thanks to the pre-meeting preparation put in by all parties, we were able to wring a huge amount of value out of it, because most of the fact-finding had already been completed before the meeting began.

Consequently, the meeting was chockfull of useful, actionable information, and most importantly, that information was grounded on what actually works in the real world – no theory in sight.

When we left Bristol, we were hugely energised and excited; but more than that, we also had clarity, and three days later, things were even clearer, thanks to the report Nick prepared for us detailing exactly what marketing we needed to be doing AND how to make sure that that marketing was actually implemented.

Having used a consultant in the past, my biggest fear was that there’d be a lot of talking around the issues, and a whole lot more questions than answers, but that simply isn’t how Nick works.

Instead, he calls a spade a spade, and fuses that straightforward approach with a genuine expertise, providing you with a proven plan of exactly what you need to do to grow your firm.

If you’re considering booking one of Nick’s Steady Stream of New Clients meetings, I would say, unhesitatingly, that you need to go for it”

Bill Ward, Ward Trademarks